Joe Six-Packs
/dʒoʊ sɪks pæks/
NOUN
1. Ordinary people representing the general public
Informal plural expression referring to average, everyday people, particularly those whose opinions, interests, and concerns represent the broader public rather than influential or privileged groups.
1.1. Average members of society
Refers to ordinary people who represent typical members of the public, especially in discussions about politics, media, consumer interests, and everyday concerns.
Synonyms
- Joe Blows
- Joe Schmos
- John Does
- commoners
- everymen
- everywomen
- little guys
- little men
- men in the street
- plain Janes
Antonyms
Examples
- The new policy is aimed at Joe Six-Packs who feel overlooked by the government.
- Joe Six-Packs often feel that their opinions are not represented in mainstream media.
- The campaign's focus was to resonate with Joe Six-Packs and their everyday concerns.
- During the debate, the candidate spoke directly to Joe Six-Packs about their economic struggles.
- The product is designed to appeal to Joe Six-Packs who are looking for affordable options.
Related Words
- general public
- ordinary citizens
- everyday people
- common folk
- populace
- average consumers
- ordinary voters
1.2. Ordinary working-class people
Emphasizes everyday workers and people of modest social or economic standing, particularly when contrasted with wealthy or socially influential individuals.
Synonyms
- laborers
- workers
- peons
- peones
- proletarians
- proles
- plebeians
- plebs
- little guys
- little men
Antonyms
Examples
- The proposed tax changes could place a heavier burden on Joe Six-Packs than on wealthy investors.
- The union argued that economic reforms should benefit Joe Six-Packs as well as corporate executives.
Related Words
- working class
- blue-collar workers
- labor force
- wage earners
- economic class
- social hierarchy